Find Your Audience... and Help Them Find You.
Take control of your reputation and brand image.
Build your credibility and trust online with
Avastar Marketing Review Management
Consumers read an average of 10 online reviews before they feel they can trust a local business.
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86% of consumers read reviews for local businesses. For people aged 18-34, the number increases to 95%.
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91% of 18-34 year old consumers trust online reviews as much as personal recommendations.
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40% of consumers only take into account reviews written within the past 2 weeks, up from 18% last year.
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57% of consumers will only use a business if it has 4 or more stars. The ideal rating range is between 4.2% and 4.7%.
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Alexa: Can you find my business?
(Reviews impact voice search results!)
Avastar Manages Your Online Reviews, Tracks Your Reputation, Helps You Respond to Negative Reviews, and Promote Positive Reviews.
The Influence of Online Reviews
A recent survey by Synup asked customers which restaurant they would choose from those listed on the left. Nearly 69% of the customers selected a business that was further away (10 minutes) with a $$$ price tag on Google, over a business that was closer (7 minutes) with a $$ price tag.
The only difference? The star rating of the business. Customers chose a restaurant that was farther away and more expensive because it had a 4.5 star rating, as opposed to a business that was cheaper and nearer to them with a 2.6 star rating. Clearly, the overall star rating of a business matters a lot to customers.
Manage Online Reviews
We go beyond Google and Yelp to find listing opportunities for your business so you can stay ahead of the competition. We identify the best fit from over 200 review sites in 40 industries, make sure your details are consistent and work on your behalf to encourage and respond to reviews.
Track Your Reputation Online
We scour the internet for mentions of your brand, to find out what customers are saying on social media and elsewhere. We can respond on your behalf or alert you when a custom response is needed, and report back to you monthly as to how your reviews are tracking and developing over time.
How To Respond to Negative Reviews?
89% of consumers read businesses' responses to reviews. Customers don't expect perfection, but they do expect you to listen. A timely and helpful response to any review can help build brand loyalty. We can help address any reviews, advise you on the best approach, and pass priority responses on to you for quick resolution.
Promote Real and Positive Reviews
We prompt real reviews from real customers and encourage them to share on relevant sites. (Yelp has specific rules and is handled separately.) This can be extremely valuable for your business, to keep testimonials and positive reviews flowing for use on your website, on social media, and beyond.
We will show you how your reputation is reflected online with monthly reports to show you reviews by source and star rating, along with specific reviews and responses for feedback and promotion.
